Thoughts on listening to users

Happy design, branding, and UX

A cleverly branded dog food packet

Lately I’ve asked myself, “How does design make us happy?” Maybe it’s the magic that’s hidden behind what’s seen on the outside. More often than not people take things at face value, but by failing to seek beyond those perspectives we never reach a deeper understanding of what drives us.

Dissection of a UX team

UX team members collaborating on a project

In our team’s UX workflow, each member has a very defined set of skills and tasks to complete. When a project arrives, the workload is divided and every part of the team is responsible for meeting deadlines and delivering high quality products. We all work within 1 of 3 roles: UX Architect, Visual Designer and Front-end Developer…

Collaboration within a UX team

Alternating reflecting pools

How can you make usability research relevant to all of your stakeholders without bogging the whole team down in a morass of data?

An efficient team UX workflow must engage every stakeholder with the data at the appropriate level of involvement and achieve the goals of all involved, as well as the team as a whole.

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UX House of Horrors

Happy Halloween!

What’s scarier than bad UX? Step into our UX haunted house and see just how horrifying it can be…


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