Recently, we spent some time speaking with Gajan Retnasaba, the head of conversion at Spiralyze. Gajan told us how he’s seen the “curse of knowledge” affect design projects before – and how his team works consciously to avoid it.
TryMyUI helped UX consultancy Deckchair boost their client’s revenue by 147% after usability testing showed that users weren’t using their site in the way they expected.
Personal biases can affect every part of your usability testing research, from the setup to the analysis and implementation of the findings. What can we do to eliminate bias and see the user experience clearly?
Some of our most popular articles in 2017 addressed ways of doing better research for e-commerce platforms, on mobile devices, or at different stages of the product cycle. Check out the year’s most-read stories.
If your organization is connected with people who match your target audience, you can send your TryMyUI usability test directly to them to collect feedback instead of using our pool.
Other people have a way of saying things that captures the magic of them in a way we never could.
The diverse topics covered on our blog in 2016 included AR/VR, mobile gaming, big data, abstract ideas about creativity and the psychology of usability, and lots of how-tos for improving user testing methods. These are the 10 most widely-read articles of the past year.
The primary data we use to give our customers the “user’s view” consists of video and audio recordings of users following a series of tasks through a designated flow. However, my growing sense of the limitations of this kind of data has spurred me to write this post.
Setting up your user test is a whole lot easier with our updated “Create a new test” page! Check out what’s changed with the new release.
Your company has a team of professional, experienced designers. So why do you need user testing? Don’t they already “get it”?