Image source: Pexels Moderated and AB testing are the types of usability and user testing that involve the use of distinctive techniques to ensure conversion optimization. In fact, they are not entirely different, but two sides of the same coin. Below we will discuss more about AB and moderated testing. One of the main purposes for using these usability testing methods is to optimize the overall website experience.. Read More
Remote user testing is cheaper, faster, and more hands-off than on-site testing; does that make it the “fast food” of UX research? Or is there more to it?
There are a lot of ways to do usability testing, and all have their own merits. But in terms of getting the most reliable, accurate feedback for your website, unmoderated remote user testing has distinct advantages over the alternatives.