When you’re creating a new product or service, the core value that you’re trying to provide is encapsulated in your minimum viable product, or MVP. Creating an MVP doesn’t just happen, though – you need the right tools to bring it into existence.
There are several reasons why all companies should engage in usability testing. Companies that don’t do usability testing get products that customers don’t want. This article will cover what usability is and how it can impact your business.