User research is helpful as it proves or disproves our assumptions that we hold and helps us to recognize their needs, goals, and mental models. In this article we will cover different types of user research and user research methodologies.
The impacts of COVID-19 are globally affecting every industry. People are adapting to these changes by updating their lifestyles. This article will highlight some ways you can scale your business despite the pandemic:
An efficient UX can offer you a return of 9900%, which means that every $1 spent can give you a vouching payback of $100. In this article, we will discuss ten such UX mistakes that you need to stop right now to see redeem your lost leads.
There are more than one roads that a developer can take to provide the promised result. But which one would they select? Before coming to such conclusions, web designers perform the A/B test. This guide is an eye-opener for those enthusiasts who want to perform A/B testing to finalize a solution.
What if I told you about someone who is designing their user experience to actively prey on the worst compulsions of their users, leaving them terrified or disturbed, all while receiving universal praise and success for this masterful manipulation?
There are about as many ways to look at paintings as there are paintings to look at. But how often does a painting look back? Beyond the eyes of a portrait, have you ever felt like a painting was strangely aware of your presence?
An overview of our latest feature update, allowing customers to streamline the post-test survey question interpretation via new question types with pre-defined responses.
Big data is changing the way more and more people do their jobs. How can UX Researchers and Designers take advantage of this trend to improve our own work? What doors will big data open to us in the quest to meet users’ needs?
Mouse movements contain valuable hints about users’ intent, state of mind, and frustration level. Here are three common mouse movement patterns and what they can tell you about your website’s UX.
Rage clicks are an easy-to-recognize indicator of frustration. Why do so many people rage click, and what can you learn from them about your website’s usability?