Thoughts on listening to users

Your Guide for Result-Driven Moderated Testing

Your Guide for Result-Driven Moderated Testing

Image source: Pexels   Every software, website, app, or other product designer or developer wishes to deliver the best services and user experience. Web and mobile developers want to produce the most helpful services in order for their customers to gain the most meaningful benefits.   However, how can you make that happen when your product is new? Well, moderated usability testing is the methods to assess the usability, accessibility,.. Read More

How to Develop Customer Loyalty Naturally

How to Develop Customer Loyalty Naturally

Image Source: Pexels   Customer loyalty is invaluable to any business – big or small. Word of mouth advertising is hugely important, and it’s easier to retain existing customers than bringing in new ones. So, it’s no surprise that businesses are constantly looking for ways to develop customer loyalty and build a stronger “fan base.”   Sometimes, though, loyalty strategies can come across as just another marketing ploy. People tend.. Read More

Beginners Guide to A/B Testing on UX Design

AB Testing Guide

A new website or a new application gets launched in our app stores almost every second. There are plenty of web pages or software that offer a similar service. But there is a thin line of difference when we say that they are similar but not the same.   Even marginally, this difference results in shocking changes. A web designer has to keep this nitty-gritty in mind while designing a.. Read More

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