Thoughts on listening to users

Beginners Guide to A/B Testing on UX Design

AB Testing Guide

A new website or a new application gets launched in our app stores almost every second. There are plenty of web pages or software that offer a similar service. But there is a thin line of difference when we say that they are similar but not the same.   Even marginally, this difference results in shocking changes. A web designer has to keep this nitty-gritty in mind while designing a.. Read More

How to Gather UX Data for eComm Sites

Data is a powerful force. It provides endless actionable insights that improve the ways we go about business. Now, with more transactions happening online, data can be used to empower user experience designs across e-commerce sites.   There are many ways you can utilize UX data to increase the potential of your virtual storefronts. However, the insights you generate are only as good as they are applicable. Understand the importance.. Read More

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