Thoughts on listening to users

Moderated Testing Vs. AB Testing – What’s the Difference

Moderated Testing Vs. AB Testing - What's the Difference

Image source: Pexels   Moderated and AB testing are the types of usability and user testing that involve the use of distinctive techniques to ensure conversion optimization. In fact, they are not entirely different, but two sides of the same coin. Below we will discuss more about AB and moderated testing.   One of the main purposes for using these usability testing methods is to optimize the overall website experience.. Read More

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