We’re teaming up with Blockstack, a platform for app developers who believe users should own their own data and identity. We’ll be providing monthly feedback to developers to help them improve the usability, credibility, and appeal of their apps through feedback from real people.
Surveys are everywhere. Millions go out every day, to people responding as customers, employees, citizens, members, attendees, and every other capacity. Seismic decisions rest on survey data; million-dollar sums hang in the balance. So much effort is put towards driving up response rates, and yet so little attention is paid to getting higher-quality data.
What are the obstacles to improving the quality of survey data? And how can UX help to solve these problems?