Jared Spool is acting as master of ceremonies this morning at Bolt Peter’s User Research Friday. Here is a summary of the talk… Four Stories about Five Studies Jared’s talk was in the form of 4 real stories of user research for customers. 1) Abandonment This case was about a company that had a problem at the last step of the purchase process. OBSERVATION: 65% abandonment after entering credit card data. Here are.. Read More
Andrew Warner interviewed Troy Henikoff, founder of the successful Chicago-based incubator Excelerate, on Mixergy. One thing that stuck with me from the interview: the most common mistake made by entrepreneurs in Troy’s lab is getting buried in minutia.
I came across an old but very good interview by Scott Hanselman with Jeff Atwood of StackOverflow. StackOverflow is trying to replicate its tremendously successful curated Q&A model into topics other than programming. They raised venture funding and created StackExchange which is essentially a birthing ground for StackOverflows for various topics. Scott gave an example of his father who likes to make and hunt with hand made bows. He asked Jeff whether a.. Read More