We revisited our old Domino’s vs Pizza Hut UX faceoff, this time with 20 test participants, to see what we would find – not just about the UX of ordering pizza online, but also about how to run competitive usability tests, and how to use quantitative data in a competitive UX study.
We’ve written lots of “how-to” pieces and “what-is-it” articles on the TryMyUI blog. In this post, we’ve collected them all up so you can easily find info on any aspect of usability testing, from beginning to end.
The tasks you write for your usability test will make or break the whole study. Here’s a look at how we wrote the tasks for our H&M and Amazon usability tests, including wording, pace, and strategy.
A walk through the exact scenario and tasks we used for the UX Wars: Domino’s vs Pizza Hut usability tests, with commentary on why each was included and how we chose the wording.