Thoughts on listening to users

How to strategically craft your rating scale questions

neon question mark in hallway rating scale questions

Do you know what your customers are thinking?  It’s not easy to figure out, but it is possible. One way you can do this is by using rating scale questions on surveys or forms that people fill out for you. If you want to get the most accurate answers from them, then here are some tips to help you craft your rating scale questions strategically.

Metrics that will help you report more effectively

data metrics reporting ux

Reporting can be a difficult task, especially if you are new to the world of usability testing. However, it is an important part of usability testing because it allows for transparency into your project and offers insights that might not have been achievable otherwise. This blog post will teach you how to report more effectively with different metrics so you don’t have to worry about being lost in reporting land.

What is moderated usability testing? Definition and guide

animated business meeting fresco

Usability testing is one of the best ways to ensure your users are having a positive experience every time they use your product. In this article we will focus on defining moderated testing and outline each step in conducting a successful test that will help optimize the experience your customers receive when interacting with your product/service.

Your guide for result-driven moderated testing

business results graph

Web and mobile developers want to produce the most helpful services in order for their customers to gain the most meaningful benefits. How can you make that happen when your product is new? This article will cover the moderated usability testing method and how it allows you to understand user behavior and insights.

How to set goals for moderated testing

target setting goals dart board arrows

Setting goals for moderated testing allows you to see how users interact with a product in a particular way. This article will cover how to generate the scope for testing, engage the correct test participants and which metrics to use for meaningful and reliable results.

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