Cass Phillipps is a Bay Area event organizer extraordinaire. If you’re a start-up or entrepreneur, you’ve likely attended an event where she was the behind-the-scene force to make it all come together: FailCon, SF MusicTech Summit, Inside Social Apps to name a few. One of the reasons why Cass is so good is because she is constantly testing her own assumptions about how things work and figuring out if there’s.. Read More
That’s right! We rolled out some cool new features. Check them out, and let us know what you think. Prototypes & Wireframes When creating a new test in TryMyUI, you can now specify if the test is for a live site, prototype or wireframe. We will instruct the users accordingly to set their expectations. This is important to guide testers for quality feedback, since not everything will be functional on.. Read More
Improving website usability is consistently a challenge for companies – whether a startup or a large enterprise. There’s a plethora of information and healthy debate on what user experience research methods should be used and when. When it comes to quantitative versus qualitative research, best practices suggest a mix of qualitative and quantitative approaches to effectively capture a more holistic perspective. A challenge, however, is how to combine qualitative and.. Read More
We learn so much from our customers, and wanted to pass on the goodness. We recently checked in with Andy Shield, founder of Red Bullet, a research-led web development agency based in the UK. Andy lives and breathes usability research, and uses OpenHallway (TryMyUI’s sister company). Thanks for your perspective, Andy! What’s the best part about your job? Insight. I’ve always found usability tests fascinating and the insight we’ve gained.. Read More
The remote user testing services TryMyUI and OpenHallway are sponsoring the UX-LX conference and are giving away $140,000 worth of remote usability testing to approximately 500 conference attendees. OpenHallway is donating 1 year of service valued at $228 and TryMyUI is giving away two remote user tests valued at $50 for each attendee. Attendees can claim their free user testing services here.
If you interested in usability and can make it to Lisbon this summer we highly recommend you attend the phenomenal UX-LX three day usability conference. This conference has something for everyone in the user experience field. The event will feature workshops in three tracks: Research, Design, and Strategy; as well as talks by such experts as Don Norman, Louis Rosenfeld and Jeffrey Veen. You can check out the full line.. Read More
At Bolt Peter’s User Research Friday conference today Jared Spool talked about a test I had never heard of before. He called it the Compelled Shopping Test. When I first heard the premise I must admit it made absolutely no sense to me! Here is how it works… You recruit test users for testing a shopping site who are carefully screened to really and truly be in need of buying.. Read More
Usability Testing in a Social Context Dana Chisnell gave a great talk today at Bolt Peters User Research Friday. Her observation was that almost all activities on the web occur in a social context that spills out far beyond the particular product being tested. Studies that don’t account for the social context are broken Dana put together a study for a financial company that was providing retirement planning for users… Read More
Jared Spool is acting as master of ceremonies this morning at Bolt Peter’s User Research Friday. Here is a summary of the talk… Four Stories about Five Studies Jared’s talk was in the form of 4 real stories of user research for customers. 1) Abandonment This case was about a company that had a problem at the last step of the purchase process. OBSERVATION: 65% abandonment after entering credit card.. Read More
Andrew Warner interviewed Troy Henikoff, founder of the successful Chicago-based incubator Excelerate, on Mixergy. One thing that stuck with me from the interview: the most common mistake made by entrepreneurs in Troy’s lab is getting buried in minutia.