In an age when people are buying everything online, Amazon is synonymous with online shopping. But Google has been mounting their challenge with Google Express.
Not all insights are created equal. Share your most important ones with a highlight reel of your key user testing findings.
Big data is changing the way more and more people do their jobs. How can UX Researchers and Designers take advantage of this trend to improve our own work? What doors will big data open to us in the quest to meet users’ needs?
Both SUS and PSSUQ are popular and respected psychometric questionnaires for measuring the user experience. Which one should you use for your usability study?
E-commerce is a highly competitive space, and mobile online shopping puts even more pressure on retailers. We tested these two fashion brands’ mobile websites to see which one provides a better mobile user experience.
Other people have a way of saying things that captures the magic of them in a way we never could.
Moving on to new mobile user testing solutions that are flexible, low-impact, and don’t rely on any external hardware. The next generation of mobile testing is lightweight and self-contained.
See an example video in the article.
The diverse topics covered on our blog in 2016 included AR/VR, mobile gaming, big data, abstract ideas about creativity and the psychology of usability, and lots of how-tos for improving user testing methods. These are the 10 most widely-read articles of the past year.
The growing importance of the internet as a platform for reading and watching the news has challenged traditional outlets (like newspapers and TV broadcasters) to optimize their online presence. How do 2 different platforms for written online news approach the challenge?
Lean UX is a methodology that many companies have adopted to improve their UX strategy and innovate faster. Lean UX can also help academia to innovate in the ways that it prepares students for the User Experience field.