Thoughts on listening to users

A guide to prototype usability testing

prototype testing 3D printer rainbow colors

With the increased practice of prototype testing, people are more interested learning more about it. If you are one of those people, then don’t worry – we’ve got your back. This article is a complete guide to prototype testing. Here we will talk about what prototype testing actually is, its benefits, and a step-by-step procedure for proper implementation.

Top 8 user testing mistakes to avoid

two people analyzing user testing data

User testing is a successful UX research approach that helps improve the interaction of the audience with your website. But there are some common mistakes that user testers always make, resulting in failure to achieve the expected success. This article will cover those mistakes and help you out with their solutions. 

A complete guide to usability testing

lightbulb with usability in yellow letters usability testing blog header

With advancements in the digital world, new techniques have been introduced to the users for better online success. In this article, we will share a complete guide on usability testing. This will include its actual definition, objectives, procedure, tips, benefits, and cost. 

Basics of user research resume: advantages & expectations

user research resume review interview

In a world filled with cut-throat competition, standing out can be a difficult task. It can be daunting for anyone to get outrightly rejected over and over again. The art of writing a perfect resume to hear back from any company is often acquired after several hits and misses over the years. Well, a career in user research is taking a similar route. 

A guide to generative UX research

generative ux research featuring prototyping, sketches, and mobile wireframing

UX research plays a vital role in the overall product development and offers myriad competitive advantages to organizations. It begins the process of design with an understanding of user goals, behaviors, and needs. However, most companies are still using traditional research methods to collect their data. Here’s why teams across all industries should start utilizing UX research techniques.

Qualitative interviews: Pitfalls to avoid

virtual qualitative interviews

Qualitative interviews are a way of getting feedback from your customers. They can be done in person, over the phone, or online with surveys and questionnaires. Qualitative interviews are very useful because they provide insights into what people think and feel about your product or service. However, there are some pitfalls to avoid when conducting qualitative interviews that will help you get better results. In this blog post, we’re going to discuss these pitfalls so that you can get more accurate data for your business.

All you need to know about remote user research

remote user research woman outdoors on laptop

It is a common misconception that remote research is a compromised, less yielding version of user research. If you dive deeper into the concept and look closely, this presumption is far from true. In fact, remote research can help you fetch better data. The main idea behind remote lab experiments is to try and mimic the remote users’ environment and remote conditions as much as possible. This means having to use remote observation or remote ethnography in research, which adds further understanding to remote user interviews. In this article, we will expound on the whole concept of remote user research

What is user research and why it is so important

person conducting user research

What’s the first thing that pops into your head when you read the word ‘user research’? In simple terms, it’s the research conducted to deduce the behavior, needs, demands, choices, and motivations of the user. It’s a vast and extensive topic, and there are many definitions available on this subject. We will give you a quick overview of this topic.

Everything you need to know about concept testing

concept testing prototype deign

Concept testing is a marketing technique that helps businesses to identify if their product or service will work for the customer. It also helps them understand what customers want and how they see your business. Concept tests are simple surveys created to get feedback on an idea, product, or service before it has been developed in full. This blog post talks about everything you need to know about concept testing.

Build a better product with our FREE trial that includes FIVE user testing videos with FULL features!

Get started »