As you may have noticed, we recently re-launched our UX Wars campaign with a bit of a twist. We have included audience participation by running polls on social media. Currently, we hope to compare and contrast usability testing results with social media poll results and gain insights about why people prefer one app over the other. With this current round, we focused on rideshare apps. So without further ado, let’s dive into UX Wars: Lyft vs. Uber!
If you’ve been following our social media, then you’ve probably seen the UX playoffs polls we’ve been running for the past several weeks. It started as a fun little campaign that we started in celebration of the NBA playoffs. As folks engaged with and voted on their favorite food delivery apps, we were reminded of a time when we used to share UX Wars blog posts and how those resonated with everyone. So, here we are! Soft relaunching our old campaign. Don’t worry, friends. The name change was temporary and apropos only to the NBA playoffs situation.
Bad UX. We’ve all dealt with it in one form or another at some point in our customer/consumer experience. But what makes a user experience bad? How can you pinpoint the pain points in your UX? And what can be done to fix or mitigate those issues? These are all questions we are going to answer through a real-life example of bad UX.
The purpose of usability testing is to provide feedback on design decisions through observation and measurement; it helps designers identify issues in designs before they are built into products, which results in improved customer satisfaction levels, more efficient websites with less user frustration, and lower costs for companies. This article will let you know how to never go wrong with the process of usability testing
What is the first thing you do when designing a product? You talk to your users. User research should be an integral part of any design process, but it’s often overlooked. This article will walk you through creating a user research plan so that you can start collecting data and validating assumptions about your product or service.
UX research forms an important pillar of your user testing and product development process. This blog will brief you with all the necessary information you need to know about UX research.
Web designers and developers know that designing a website is no easy task. It takes an immense amount of effort, creativity, and drive to come up with a site that people enjoy using. This article will explore what some Google users think about this concept of a “good user experience.” We hope you find these insights interesting.
If you are looking to improve your website’s user experience, but don’t have the budget for a full-time UX professional, remote usability testing is an option. It allows you to hire someone just for one or two days of work – and it can be done from anywhere in the world. This blog post will introduce you to what remote usability testing entails, how much it costs, and how it relates to other types of design services.
When it comes to usability testing, there are so many different things that can go wrong. But don’t worry, by the end of reading this blog post, you will have all the knowledge necessary for running an efficient usability study with your team.
Prototyping tools are early stage samples of a product that are tested with consumers before the final product is designed. In this article, we’ll discuss some of the best prototyping tools being used by industry professionals for their prototyping needs.