Those of us old enough to remember the One Minute Manager by Kenneth Blanchard and Spencer Johnson will appreciate the echoes in this effortThe Fable of the User-Centred Designer, from David Travis of UserFocus. It’s a fun read.


To give you just a taste:

“Once there was a bright young man who was looking for an effective designer.

He wasn’t looking for just any designer. He wanted to find a designer who could design complex technology that was simple to use…”

Check out this fun user experience design story!