Thoughts on listening to users
Recently, we spent some time speaking with Gajan Retnasaba, the head of conversion at Spiralyze. Gajan told us how he’s seen the “curse of knowledge” affect design projects before – and how his team works consciously to avoid it.
We’re teaming up with Blockstack, a platform for app developers who believe users should own their own data and identity. We’ll be providing monthly feedback to developers to help them improve the usability, credibility, and appeal of their apps through feedback from real people.
It’s been an eventful year, and as always at this time of year, we’re looking back at the ground we covered and the ideas we talked about.
Many of today’s online sellers are hosted on massive DIY e-commerce platforms like Shopify and BigCommerce. These platforms provide lots of basic tools for non-experts to create usable experiences. We were curious to see what’s possible with these tools – so we ran usability tests on 2 Shopify-hosted shoe stores: Allbirds and Greats.
The holiday shopping season has begun, and as we all scramble to buy gifts for our loved ones, we decided it would be worthwhile to round up some of the e-commerce sites with the best UX.
What’s scarier than bad UX? That’s what me and CEO Rit were thinking when we had the idea for a UX “haunted house”: a webpage so horrifyingly misdesigned that it would send users shrieking.
While the UX problems of voting in the U.S. ultimately demand legislative fixes, we have been delighted to see how some U.S. companies and nonprofits have stepped up to remedy these issues just in time for this year’s midterms.
UX principles applied in the digital world can be just as effective in the real world, and the U.S. voting system—from registration to the polls—is in desperate need of a UX makeover.
Critical user test results can be a hard pill to swallow, but the UX team at National Geographic told us why “failed” tests are actually a blessing.
With the addition of iOS mobile app testing, TryMyUI now offers the ability to test any product on any device. Read on to learn how our iOS user testing works, and what you need to know to get started.
