Thoughts on listening to users
Many of today’s online sellers are hosted on massive DIY e-commerce platforms like Shopify and BigCommerce. These platforms provide lots of basic tools for non-experts to create usable experiences. We were curious to see what’s possible with these tools – so we ran usability tests on 2 Shopify-hosted shoe stores: Allbirds and Greats.
The holiday shopping season has begun, and as we all scramble to buy gifts for our loved ones, we decided it would be worthwhile to round up some of the e-commerce sites with the best UX.
What’s scarier than bad UX? That’s what me and CEO Rit were thinking when we had the idea for a UX “haunted house”: a webpage so horrifyingly misdesigned that it would send users shrieking.
While the UX problems of voting in the U.S. ultimately demand legislative fixes, we have been delighted to see how some U.S. companies and nonprofits have stepped up to remedy these issues just in time for this year’s midterms.
UX principles applied in the digital world can be just as effective in the real world, and the U.S. voting system—from registration to the polls—is in desperate need of a UX makeover.
Critical user test results can be a hard pill to swallow, but the UX team at National Geographic told us why “failed” tests are actually a blessing.
With the addition of iOS mobile app testing, TryMyUI now offers the ability to test any product on any device. Read on to learn how our iOS user testing works, and what you need to know to get started.
While Dr. Seuss may have primarily intended to provide life lessons through his picture books, his rhyme-infused wisdom perfectly applies to UX.
Take a look at our redesigned test recording software, and read how it will improve the quality of test results and enable a better experience for you and the test-takers!
Knowledge of psychological principles can help us design better user experiences – ones that are easier for people to use and understand, that impart positive feelings to users, and that nudge them towards the right pathways or actions.
